I'm trying to decide whether to take my Sony laptop with the big screen or Microsoft Surface Pro to South by Southwest (SXSW). Last year I took the Surface Pro. … Read the whole story
West Elm's latest campaign digs into social media roots with a predictive spin. The Williams-Sonoma company has been working with Olapic, which launched an … Read the whole story
The free ride is over for brands on BuzzFeed. The publisher has frozen all Community Brand Publisher accounts. Brands were made aware of the … Read the whole story
Because consumers' Twitter activity doesn't tell their whole story, the social network is giving brand partners better off-site insights with which to target users. … Read the whole story
In the coming days and weeks, Facebook is telling brands and other Page owners to expect a noticeable dip in "like" counts. The likely … Read the whole story
RhinoCoders is a series of free computer programming classes for 7- to-17-year-olds living in metro Detroit. The program first ran last fall and now … Read the whole story
The major recent M&A announcements in the data industry are spurring the Big Bang in media: the powerful joining of online/digital audience data with … Read the whole story
As watchdogs provide guidelines for combating fraud and viewability, marketers can't help but think they are effectively two sides of the same issue. So … Read the whole story
Microsoft may well be the most progressive inbox provider of the moment with its new Outlook app. On the Android, this app ticks all … Read the whole story
Twitter is joining forces with data management platform Acxiom to offer advertisers new audience targeting capabilities, the partners announced this week. The agreement will … Read the whole story
TVPage.com, a San Diego-based business enterprise solution, provides the dashboard and technology that lets retailers and brands entice consumers with videos and convert them … Read the whole story