SearchBlog
by Laurie Sullivan, Staff Writer
Google has been pushing local businesses for years to ensure that their Web site, hours and address serve up in local search results. The company on Wednesday introduced a program … Read the whole story
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by Laurie Sullivan
Google takes the No. 2 position in digital display advertising revenue behind Facebook, with its share of the U.S. market dipping from 13.7% in … Read the whole story
COMMENTARY
by Tim Jenkins
Targeting by location alone does not negate the need for audience targeting. Advertisers who are too focused on location may overlook the most basic … Read the whole story
by Laurie Sullivan
Google's little gold stars that show how consumers rate products will now appear in the United Kingdom, France and Germany. The rating system initially … Read the whole story
COMMENTARY
by Alvin Bowles, Op-Ed Contributor
Brands and their agencies still have some distance to go on getting their menu plan in place for cross-screen video advertising. We all know … Read the whole story
by Laurie Sullivan
Earlier this year Google announced ambitions to make "smart" contact lenses. This week the U.S. Patent & Trademark Office granted the Mountain View, Calif. … Read the whole story
COMMENTARY
by Erik Sass, Staff Writer
"'Curiouser and curiouser,' Cried Alice." Get ready to go down the rabbit hole and through the looking glass: Facebook is testing "spherical videos," which … Read the whole story
by Wendy Davis
In a rare move, Federal Trade Commission Chairwoman Edith Ramirez, joined by Commissioners Julie Brill and Maureen Ohlhausen, issued a public statement defending the … Read the whole story
COMMENTARY
by Corey Davis
March Madness is well underway, and while sales and stock prices soar for businesses like Buffalo Wild Wings, Domino's Pizza, and other companies traditionally … Read the whole story
by Sarah Mahoney
A study from Accenture, which measures the gap between customer expectations and retailers' offerings, reports that just 42% of shoppers find it easy to … Read the whole story
COMMENTARY
by P.J. Bednarski, Staff Writer
Now that many more use online content services, getting it fast, without buffering, is a more major goal and challenge. A new report from … Read the whole story
by Steve McClellan
ESPN Research announced the results of a "Valuing Video" study from the ESPN Lab at the 4A's Transformation conference. The study explores the impact … Read the whole story
by Gavin O'Malley
Just weeks after confirming the acquisition of Periscope, Twitter has relaunched the live-streaming app under its little blue wings. The new app lets users … Read the whole story
by Erik Sass
With Rocky Road joining the lineup of flavors this year, the recent promotion of Dunkin' Donuts ice cream flavored coffees has intrigued consumers. Their … Read the whole story