SearchBlog
by Laurie Sullivan, Staff Writer
It's a long shot, but I woke up this morning contemplating whether Google, in the long term, will continue to pay Sprint and T-Mobile to run data and voice over … Read the whole story
by Laurie Sullivan
Google's revenue in the quarter ended March 31, 2015 rose 11.9% to $17.26 billion compared with the first quarter of 2014. Revenue from advertising … Read the whole story
-
by Richard Whitman, Columnist
On Wednesday at the LSA|15 Conference in Los Angeles, the Local Search Association announced the winners of its second annual Ad to Action Awards competition. … Read the whole story
by Laurie Sullivan
Google Contributor invites began arriving in email inboxes this week. The company's paid subscription service reduces the number of ads an individual sees on … Read the whole story
COMMENTARY
by P.J. Bednarski, Staff Writer
Advertisers now know it's sometimes good for them to show a point of view about social trends, like the LGBT lifestyle, but it still … Read the whole story
by Laurie Sullivan
A Microsoft infographic from 2013 has come back to haunt the company, proving that content rarely dies on the Web. Even more interesting than … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
Digital ad spend may be continuing its double-digit growth, but those revenues will be pouring fastest into local markets, two forecasting companies predict. Clearly, … Read the whole story
by Joe Mandese
At a time when advertiser and agency tensions are rising over the lack of transparency surrounding rebates, kickbacks, arbitrage and excessive margins on media … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
After a year of trials and experiments, beaconing is not only getting serious but also expanding into new territories. The money also is following … Read the whole story
by Wendy Davis
Analytics company Nomi Technologies, which tracks consumers in retail environments, failed to live up to its privacy promises, the Federal Trade Commission alleged in … Read the whole story
by Gavin O'Malley
On the heels of healthy quarterly earnings, Facebook is rolling out Anthology -- a new effort to partner publishers with brands in search of … Read the whole story
COMMENTARY
by Moshe Vaknin
Today we suffer from too much data, and it's hard to separate the signal from the noise. That's why just having data is not … Read the whole story
-
by Gavin O'Malley
Revenue for Facebook's first quarter totaled $3.54 billion -- an increase of 42% year-over-year -- while ad revenue was up 46% year-over-year to $3.32 … Read the whole story
by Erik Sass
Mercedes-Benz secured a spot on the leaderboard due to strong engagement on Instagram surrounding their photo shoot at Europa-Park. The brand's digital engagement increased … Read the whole story
COMMENTARY
by Darren Guarnaccia
I rely on a particular company because I value their service and integrations, not because I'm locked in or too lazy to switch. Read the whole story