Google Now has integrated 70 additional services through a newly open API. The feature, which comes standard on Android phones, serves information based on the time of day and location. … Read the whole story
Twitter said late Tuesday it will open some of its advertising inventory to Google. The two companies will develop a new attribution model for … Read the whole story
If Google's Project Fi proves successful, users may become even more cautious about transacting commerce on smartphones, and brands will need to work with … Read the whole story
Video advertising still kinda sucks. The persistent video advertising model typically forces viewers to suffer through 15-30 seconds of excruciating pain while waiting to … Read the whole story
Fellow Online Spinner Dave Morgan recently wrote a column on whether awareness and attribution can live together in an advertising-centric world. His assumption was … Read the whole story
The prospect of data sharing through a cooperative arose just last month when a group of premium publishers -- including The Guardian, CNN International, … Read the whole story
Whether it's Gisele punching mean tweets, mothers and daughters bonding over their curly locks or children showing us how they throw "like a girl," … Read the whole story
Adobe Systems announced Wednesday that it has acquired dynamic creative technology from Collective. The Tumri platform, which Collective acquired in 2011 and renamed Ensemble, … Read the whole story
Close on the heels of the re-launch of its flagship Web site in the U.S., Bloomberg Business is expanding overseas with the launch of … Read the whole story
"The connected commerce era has arrived," says Patrick Dodd, president of Nielsen's global retailer vertical. "Consumers are no longer shopping entirely online or offline; … Read the whole story
Don't let anyone tell you otherwise. Size matters. Sure, the small screen is rising in general as a vehicle for video consumption. But when … Read the whole story