Facebook recently published a study in the journal "Science" exploring what Americans see in News Feed, and whether "echo chambers," defined as silos of information that people see from like-minded … Read the whole story
Location-based ad-targeting firm and in-store attribution company Placed has been on a partnership spree. One month after partnering with a handful of programmatic ad-buying … Read the whole story
In a major decision about free speech online, a federal appellate court has ruled that actress Cindy Lee Garcia, who says she was duped … Read the whole story
Online ad tech companies that track consumers with digital fingerprints or other methods beyond traditional cookies must disclose their use of "non-cookie technology," the … Read the whole story
Even if publishers were prepared for the inevitable favoritism that Google would give to sites better optimized to mobile, they may not be as … Read the whole story
Pinterest is putting its ad business into high gear with a new video unit, fresh targeting features, cost-per-engagement measurement tools, more accountable pricing, and … Read the whole story
Recently, I was visiting with my nephew, a curious and entrepreneurial fourth grader. He'd just finished reading "The Lemonade War," a children's book that … Read the whole story
If one or more European mobile network operators is serious about "bombing" Google to the negotiating table with ad-blocking software, it will only prove … Read the whole story
The Internet of Things (IoT) is going to impact pretty much everything. As more devices and physical objects become connected to each other, the … Read the whole story
Some European mobile carriers may let their customers opt into ad-free service that blocks most forms of mobile advertising -- and at least one … Read the whole story