SearchBlog
Nearby has become the buzzword for hyperlocal search advertising. What -- and where -- is the closest Italian restaurant? How far to the next Chevron gas station? Where can I … Read the whole story
eBay has reinvented its advertising business through the launch Tuesday of a promoted listing service. Alex Linde, VP of advertising monetization, told "Search Marketing … Read the whole story
Bing is building a massive Index of apps and actions for Windows 10, Android and iOS. Microsoft recently laid out the framework, urging app … Read the whole story
A potentially disruptive new technology developed by an Israeli start-up takes the concept of addressability to a new extreme: It detects your actual address … Read the whole story
- COMMENTARY
Vast amounts of data can quickly and cost-effectively be processed opens the door for more relevant and personalized advertising. The challenge for marketers is … Read the whole story
COMMENTARYWhile mobile continues to grow across the board, mobile commerce is by far the prime engine of growth. More than half of the $41 … Read the whole story
- COMMENTARY
Sports fans have always been on the leading edge of mobile use. Targeting them effectively requires a deeper understanding of just how diverse and … Read the whole story
