SearchBlog
by Laurie Sullivan, Staff Writer
It's getting a little scary when your airline flight itinerary serves up in Google search results or you can visualize past travel timelines on any specific day with help from … Read the whole story
by Laurie Sullivan
Google brought a 360-degree view to video ad campaigns Wednesday through TrueView in AdWords, known for its pay-per-click search advertising model. Read the whole story
by Laurie Sullivan
Online harassment is not new, but Microsoft took a step Wednesday to stop what the industry now calls "revenge porn," releasing a reporting Web … Read the whole story
by Laurie Sullivan
MaVeNS -- revenue from mobile, video, native, and social advertising -- represented 25% of traffic-driven returns in the second quarter of 2014, and rose … Read the whole story
by Wayne Friedman
Worldwide advertising spending will slow down in 2015 from previous estimates, but the U.S. continues to command the greatest share. Internet advertising spending will … Read the whole story
by Joe Mandese
In an effort to "de-risk" the cost of buying media, a mobile ad developer is introducing a new model that charges advertisers based on … Read the whole story
COMMENTARY
by Rick Backus, Op-Ed Contributor
Search agencies: Do you offer a free consultation? Maybe even a free AdWords audit that normally costs $5,000? Do you have a vertical specific … Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
That's right -- the majority of display is now not viewable, leading to a potential spend of GBP485m on inventory that will not be … Read the whole story