The party's almost over for marketers who thought they could continue to bid less on mobile campaign keywords, compared with the price paid for those running on desktop. Read the whole story
Yahoo's agreement with Mozilla to become the default search engine on the Firefox browser for mobile and desktop might not become as profitable as … Read the whole story
The affiliate marketing industry might be long overdue for a technology and business practice overhaul. Some 52% of U.S. affiliate marketers say it takes … Read the whole story
YouTube CEO Susan Wojcicki promised to add virtual reality and 3D support for videos that play back in its 360-degree format. The announcement, made … Read the whole story