SearchBlog
by Laurie Sullivan, Staff Writer
What does Yahoo want with the fashion shopping Web site Polyvore, where mobile app visitors rose 36% in June 2015, compared with the year-ago month, according to comScore? Here's a … Read the whole story
by Laurie Sullivan
Third-party ad validation for some Google products got a shot in the arm Tuesday. comScore made Campaign Essentials available to brands in the U.S. … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
Mobile is like a portable people meter. When configured properly it can be used to associate media exposures with real-world shopping behaviors. Read the whole story
by Laurie Sullivan
Security researchers at Malwarebytes Labs have uncovered a large malicious advertising attack on Yahoo's advertising network, which they say began on July 28. Yahoo … Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
The privacy group Electronic Frontier Foundation has released its own proposed definition of do-not-track, which requires Web companies to avoid collecting cookies, digital fingerprints … Read the whole story
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by Laurie Sullivan
The need to analyze the massive amounts of clickstream event data that Bing generates daily has prompted Microsoft to form a partnership with Interana, … Read the whole story
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by Ben Frederick
The mobile apocalypse happened last April. At least, it did for mobile sites' SEO rankings. According to a new study by mobile experience software … Read the whole story
by Erik Sass
The promotion of Google's Translate app, that uses a device's camera to translate words into different languages, supported a 105% increase in digital engagement. … Read the whole story