Search & Performance Marketing Daily
Thursday, October 22, 2015
  • Google's Mobile Go-To Holiday Search Moment

    Google says it's important for companies to "be there," "be useful," and "be quick." Four in five consumers use a search engine to find ... Read the whole story

  • Study: Web Site Performance Critical To Customer Experience

    How long a user will wait for a Web site to load has a measurable impact on an organization's brand, according to Limelight Network's ... Read the whole story

  • Amazon's Search Results Don't Infringe Trademark, Court Says

    Siding with Amazon, a divided appellate court has ruled that the retailer's search engine doesn't infringe watch manufacturer Multi-Time Machine's trademark. Read the whole story

  • IBM's New Behavioral Data Product Personalizes Marketing Solutions

    IBM announced a product today called IBM Universal Behavior Exchange (UBX), part of the IBM Marketing Cloud. The UBX aims to help marketers connect ... Read the whole story

  • What's Stopping Creatives From Matching Programmatic Targeting?

    Ad design has historically been a labor-intensive process -- often requiring several layers of approvals, a great deal of technical as well as design ... Read the whole story

  • Reimagining E-Commerce

    We may enjoy the ease of search, and find some websites rather slick, but the truth is that most e-commerce sites are little more ... Read the whole story