SearchBlog
A recent study shows it's possible to manipulate the results that influence voters before an election. The manipulation could become a serious threat to the U.S. political system, swaying voter … Read the whole story
SocialRank thinks it can help marketers better understand their company's customers. In January the company plans to introduce Word Search, which will allow users … Read the whole story
Overall, IHS forecasts that advertising spend will rise 5.7% in 2016 to surpass $500 billion for the first time. In 2015, advertising rose 3.1% … Read the whole story
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The Living Planet Aquarium was drowning in unorganized data, impacting all levels of the organization, explains Suzy Broadbent, director of marketing and public relations … Read the whole story
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I've heard two diverging theories about the future of audience data in digital advertising. One is that walled gardens (platforms like Facebook, Google, Twitter, … Read the whole story
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While making predictions is not for the faint of heart, ignoring smart forecasts can cost marketers time, money or market share. As 2016 approaches, … Read the whole story
