SearchBlog
In a sign of how brands and their media agencies need to start thinking about campaigns, a series of patents granted to Google this week by the U.S. Patent and … Read the whole story
Google disabled more than 780 million ads in 2015 for violating its policies, up from 524 million in 2014. The findings released in its … Read the whole story
Kenshoo has released data estimating that among its clients, paid-search impressions rose 8% in Q4 2015, compared with the prior quarter, and 12% year-over-year. … Read the whole story
Consumer promotion and coupon transaction processor Inmar is diversifying deeper into consumer purchasing data, analytics and insights, announcing the acquisition of Chicago-based retail data … Read the whole story
- COMMENTARY
Syncing Fossil's CRM platform with data from Facebook, Twitter and Instagram provides insights into where -- on what social sites -- customers interact with … Read the whole story
COMMENTARYVending machines are joining The Internet of Things. And these are hardly traditional snack vending machines, since they come loaded with networked and interactive … Read the whole story
- COMMENTARY
Effective marketing engagement is no longer about reaching a mass audience via a single touchpoint with a one-ad-fits-all experience. Read the whole story
