SearchBlog
Paid-search spend continues to decline. Some would rather hear that "growth continues to slow." Although that's a true statement, some of the marketing budget that historically would be reinvested into … Read the whole story
Amazon's personal assistant Alexa makes her debut in Echo's first Super Bowl advertisement on Feb. 7, when the Carolina Panthers face off with the … Read the whole story
Yahoo will attempt to create a community by allowing site visitors and app users to discover and carry out conversations around content, and easily … Read the whole story
Federal Communications Commission Chairman Tom Wheeler Wednesday outlined a proposal that would pave the way for consumers to more easily watch television programs on … Read the whole story
Comic actor Kevin Hart is in the pre-kickoff ad, a spot that touts the Blue Link Car Finder feature, because he's a dad, and … Read the whole story
- COMMENTARY
What does the Interactive Advertising Bureau do well and what does it need to do better, from ad blocking to targeting? Attendees spoke candidly … Read the whole story
- COMMENTARY
The public is outraged by big business -- so why aren't marketers stepping forward and advertising how they do the right thing? Read the whole story
- COMMENTARY
From Reddit to BuzzFeed to that new Vine celebrity that Millennials are talking about, a vast amount of the content produced online is designed … Read the whole story
