Search & Performance Marketing Daily
Wednesday, February 24, 2016
  • Google AMP Launches, Rivals Facebook Instant Articles

    Google officially launched its Accelerated Mobile Pages (AMP) project Wednesday, representing an attempt to shake up the stagnant world of search services and compete ... Read the whole story

  • Google Paid-Search Ads Cost Per Click Rising

    Google's decision to eliminate paid-search text advertising down the right-hand rail of search engine query results has indeed pushed up the cost per click ... Read the whole story

  • Report: Time Inc. Weighing Yahoo Merger

    Even as giant telecoms such as AT&T and Verizon are circling bids to acquire Yahoo, old school publisher Time Inc. is weighing a bid, ... Read the whole story

  • Tablets Lose Share Because Of Phablets

    It may seem strange now, but at one point in time, tablet browsing surpassed smartphone browsing. Since then, tablets' share of the market has ... Read the whole story

  • Rubicon Project Revenues Hit $248M For 2015

    Full-year 2015 revenue virtually doubled that of 2014 -- $248.5 million versus $125.3 million. The ad tech company also recorded an increase in RTB ... Read the whole story

  • The Face Of Disruption

    If you ask publishing giant Elsevier, Alexandra Elbakyan is a criminal -- a pernicious pirate. If you ask the Lifeboat Foundation, or blogger PZ ... Read the whole story

  • Data Democracy -- Co-Ops Help Everyone Target Like Google And Facebook

    Rivalling Google and Facebook -- sharing data in a trusted co-operative means that publishers can offer targeting like the industry's giants. Read the whole story