Search engines are complicated, but I'm pretty sure I don't need to make that case with search marketers. While on my way to Austin, Texas to attend South By Southwest … Read the whole story
Despite the benefits of linking keywords or images to specific pages in applications to help search engines find the content when someone queries their … Read the whole story
Mobile is the UK's top channel -- and growth will remain huge as search quits the desktop for the smaller screen, according to eMarketer. Read the whole story
AUSTIN, TEXAS -- OMMA SXSW kicked off on a divisive note here Friday with a major publisher advocating stronger gatekeeping roles for consumers who … Read the whole story
Privacy advocates are cheering news that Federal Communications Commission Chairman Tom Wheeler wants to impose new restrictions on broadband providers. Read the whole story
AUSTIN, TEXAS -- Some publishers believe all it takes for consumers to turn off ad blockers is to make better ads. Others believe agencies … Read the whole story
Twice a year I teach a class on entrepreneurism, which has always struck me as something of an oxymoron. How do you learn to … Read the whole story
A stronger-than-expected current ad market, specifically from TV and digital platforms, has raised one 2016 overall U.S. estimate -- and shows that gains from … Read the whole story
Global consumer spending for traditional media will continue to slow down to under a 1% growth rate in coming years -- while digital media … Read the whole story
Broadband providers would have to obtain consumers' consent before drawing on their Web-surfing data for behavioral targeting, under a proposal unveiled today by FCC … Read the whole story
Yahoo announced Thursday it has made a deal with the National Hockey League to live stream a "Game a Day" for free, beginning March … Read the whole story