Google Accelerated Mobile Pages -- a collaborative open-source project between dozens of technology companies and publishers to make the mobile Web faster -- officially launched in February, yet less than … Read the whole story
While Chris Copeland spent a combined eight years at GroupM Next serving as chief digital officer, and CEO of GroupM Search in the Americas, … Read the whole story
Many luxury jewelry brands are counting on organic search from generic category terms as well as branded SEO campaigns to direct consumers to their … Read the whole story
The Tennessee Department of Tourist Development worked with global marketing agency VML to create a campaign using data to serve personalized pre-roll videos with … Read the whole story
I told someone recently that I feel like Rick Astley. You know, the guy that had the monster hit "Never Gonna Give You Up" … Read the whole story
Bots, AI and augmented reality took center stage during one of the best one-day immersions into how startup infused technologies are transforming the relationship … Read the whole story
As IoT products gain consumer acceptance, the new report from Argus Insights reveals that market conversations are heavily concentrated around Big Data concerns Read the whole story
In first-quarter 2016, viewability improved 62% year-over-year, while non-human traffic (NHT) decreased by 81% over first-quarter 2015, per Accordant Media's Q1 RTB Market Pulse … Read the whole story
Millennials are now the largest working generation in the U.S., and their habits are very different than those of earlier generations. Direct marketers who … Read the whole story
Down 11% while ad revenues soar by 7%, print is on a slow, painful march to the bottom. Read the whole story