SearchBlog
by Laurie Sullivan, Staff Writer
If consumers save 25 cents per search page, how can marketers help them save more? Read the whole story
by Laurie Sullivan
Companies bidding for Yahoo's core assets will offer up a third round of bids Wednesday, according to Re/code, citing sources familiar with the situation. Read the whole story
COMMENTARY
by Aaron Baar, Staff Writer
With search becoming increasingly mobile and location-specific, it's time to be sure you're looking at how beacon technology will affect your search marketing practices. Read the whole story
by Laurie Sullivan
An online petition to the UK government calling for a second referendum had received more than 4.1 million signatures by Tuesday -- up from … Read the whole story
COMMENTARY
by Gord Hotchkiss, Featured Contributor
Last Thursday, Yahoo held its annual shareholder meeting, during which CEO Marissa Mayer dealt the company a doubled-down kiss of death. She said that … Read the whole story
COMMENTARY
by Erik Sass, Staff Writer
As soon as teens find a place to communicate freely away from the prying eyes of toxically lame old people, those same wretched derelicts … Read the whole story
COMMENTARY
by Manjiry Tamhane, Op-Ed Contributor
I don't believe there is a campaign launched today, be it brand led or direct response, that isn't directly or indirectly influenced in some … Read the whole story
COMMENTARY
by Laurie Petersen
InstaNatural CMO Ethelbert Williams discusses the brand's content strategy as it expands from direct-to-consumer on Amazon into eight additional channels. Read the whole story
by Gavin O'Malley
The money is mostly coming from advertisers trying to reach a growing mobile-video audience, per a new report. Inspiring this ad spend, the report … Read the whole story