SearchBlog
by Laurie Sullivan, Staff Writer
When Verizon and Yahoo finally announced Monday morning they had made a deal, many of the secrets advertisers had been waiting to learn escaped like a tightly wound jack-in-the-box being … Read the whole story
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by Laurie Sullivan
Verizon bought Yahoo's core assets for billions, but analysts and industry insiders can't seem to agree on which company got the better deal from … Read the whole story
COMMENTARY
by Bob Garfield, Featured Columnist
While Microsoft (finally) built up its cloud business and Google took over the world with search, Yahoo stood pat on content. Lots and lots … Read the whole story
by Laurie Sullivan
Intel has signed on three YouTube influencers to "unbox" the story of their commitment to using only conflict-free alternative minerals to make their processors. Read the whole story
COMMENTARY
by Gavin O'Malley, Staff Writer
How is the mobile revolution reshaping search, shopping, and customer relationship management? That's a big question, of course, but some new findings from Hitwise … Read the whole story
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by Laurie Sullivan
Verizon Communications will announce Monday its intent to acquire Yahoo's core assets -- including its search, video and mobile advertising businesses. The move will … Read the whole story
COMMENTARY
by David Baker, Op-Ed Contributor
Anyone who has spent time in direct marketing for a brand knows there is no such thing as incremental budget. It's a world of … Read the whole story
by Ben Frederick
YP (formerly YellowPages), has announced the release of an audience-tracking product, called Audience Cartography, which provides heat maps of a mobile audiences' physical locations. … Read the whole story
COMMENTARY
by Gary Milner, Op-Ed Contributor
Eighty-eight percent of Fortune 500 companies that were around in 1955 no longer exist today. Industries get disrupted. How's that working out for advertising? … Read the whole story
COMMENTARY
by Andreas Goeldi, Op-Ed Contributor
Facebook is serious about going after video consumption, and it has to be. Luring TV ad dollars to the platform is essential for Facebook's … Read the whole story
COMMENTARY
by Maarten Albarda, Featured Contributor
Last week, I was traveling and missed late-night reactions to the Republication Convention. So I turned to the trusted Interweb to catch up with … Read the whole story