SearchBlog
by Laurie Sullivan, Staff Writer
On average, AMP pages load in less than one second. Some 90% of publishers experience a higher click-through rate, and 80% of AMP publishers experience better ad viewability rates. Read the whole story
by Laurie Sullivan
Comcast, owned by NBCUniversal, could sell search and Web data to advertisers in exchange for giving consumers discounts on services. Read the whole story
COMMENTARY
by John Motavalli, Columnist
The New York Times Co. announced dismal quarterly results even as Google announced Smart Bidding on DoubleClick Search, highlighting the inability of online publishers … Read the whole story
by Laurie Sullivan
Would advertisers find it helpful to optimize campaigns if they knew all the types of voice search queries and calculations that individuals could do … Read the whole story
COMMENTARY
by Cory Treffiletti, Featured Contributor
The word "creepy" gets thrown around a lot when it comes to the ad business lately. It used to be I couldn't go to … Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
A shift from offline to digital marketing spend, combined with the ubiquity of mobile, is increasing calls to businesses at an upward clip. Read the whole story
by Ben Frederick
Some 75% of respondents said they want to be able to choose which events to watch, and 63% said they want the ability to … Read the whole story