Only 35% of the 1,000 consumers participating in a recent survey say they feel comfortable about their financial situation today, which should suggest to marketers that this holiday season will … Read the whole story
More than 65% of app downloads occur as a direct result of searches in the app stores, which suggests that search has become a … Read the whole story
Marketers might need to rethink ways to reach higher-educated consumers, as discretionary spending could take a back seat for many during the next few … Read the whole story
Following historic seasonal patterns, the U.S. ad marketplace crashed to its lowest point so far this year in July, but nonetheless showed gains vs. … Read the whole story
"Lower prices and job growth will stimulate more holiday shopping activity this year. On the other hand, falling prices will create a tough environment … Read the whole story
Undaunted by serial failures, Google remains determined to crack the social media market, with a new plan to piggyback social network features on one … Read the whole story