SearchBlog
by Laurie Sullivan, Staff Writer
Optimization and personalization have never led the list of top priorities for advertisers, especially in North America -- until now. It's about their digital maturity. More than half of North … Read the whole story
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by Laurie Sullivan
Google will make several announcements Monday during Advertising Week related to measurements and metrics. While some aim to prove the lean-in influence of television … Read the whole story
COMMENTARY
by Maarten Albarda, Featured Contributor
As I have said in some of my presentations, every week it seems the famous lines from Charles Dickens ring so very true: "It … Read the whole story
by Laurie Sullivan
Microsoft Bing has rolled out support for Google's Accelerated Mobile Pages (AMP) in its search app to gain speed on page load times for … Read the whole story
COMMENTARY
by P.J. Bednarski, Staff Writer
A new report suggests consumers shouldn't keep being told it's the greatest thing since sliced bread, and the advertisers and content creators should figure … Read the whole story
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by Wendy Davis
Yahoo was hit with a wave of class-action suits late last week, after it revealed that hackers stole information associated with half a billion … Read the whole story
COMMENTARY
by Bob Garfield, Featured Columnist
Facebook should have a thumbs-up, thumbs-down and crossed-fingers button for all the times it has offered something to advertisers, publishers and users that was … Read the whole story
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by Laurie Sullivan
Two unlikely rivals in cloud storage -- Adobe and Microsoft -- have formed a strategic partnership to help large corporations and advertisers making deep … Read the whole story
by Larissa Faw
The shift of consumer consumption to live video continues to present opportunities for advertisers, according to the Live Video panel at Advertising Week 2016 … Read the whole story
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by Jess Nelson
On the heels of Salesforce's Einstein announcement last week, Microsoft offered a sneak peek at its own AI-powered features at its annual Ignite conference … Read the whole story
by Tobi Elkin
The Interactive Advertising Bureau (IAB) on Monday released an overhaul of the "IAB Standard Ad Unit Portfolio" for public comment. The goal is to … Read the whole story