Gary Illyes, who works on ranking and various SEO policies and processes at Google, confirmed that the real-time spam algorithm Penguin 4.0 has completely rolled out. The algorithm was introduced … Read the whole story
A filing from the Media Rating Council (MRC) surfaced on the Web earlier this week describing the accreditation suspension status of Google DoubleClick for … Read the whole story
Playboy, long too risque for easily-shocked tech platforms, will soon be available at both Apple's iTunes Store and Google Play, thanks to its well-publicized … Read the whole story
Google Trends data shows that American voters are not happy with either Democratic presidential candidate Hillary Clinton or Republican presidential candidate Donald Trump, as … Read the whole story
Earlier this month, OMD's Julie Fleischer and Neustar's Steven Wolfe Pereira poked at data integrity issues during a Chicago conference, creating some timely swirl … Read the whole story
Continuing to grow its ad-targeting options, Pinterest is now inviting brands to create campaigns based on users' interactions with their Pins. Now, brands can … Read the whole story
Companies that collect data from one computer, like a laptop, in order to serve ads to a different gadget, like a smartphone, must comply … Read the whole story
The good news is that since posting an "editor's note" on Monday inviting nominations for our annual Agency of the Year Awards I received … Read the whole story
AOL and Integral Ad Science (IAS) announced on Thursday an expansion of its two-year relationship, with AOL integrating IAS pre-bid viewability targeting into its … Read the whole story
Connected devices like Amazon's Alexa are training us to interact with the Internet of Things to do things like play music and set the … Read the whole story
Not all consumers will be interested in your daily posts -- but as an advertising channel, social media is very hard to beat. Read the whole story