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eBay now has a chatbot for mobile powered by artificial intelligence. It debuted on Facebook Messenger earlier this week. ShopBot, as eBay calls it, aims to simplify the shopping process … Read the whole story
Google on Thursday introduced affiliate location extensions in AdWords to help manufacturers drive customers to retail locations that sell their products through online ads. Read the whole story
- COMMENTARY
The ad industry is stepping up its fight against proposed privacy rules that would restrict broadband providers' ability to use data about subscribers' Web … Read the whole story
Adobe began offering new features in its analytics platform Thursday to meet the increasing need for visual data on mobile devices as well as … Read the whole story
COMMENTARY34% Use Augmented Reality For Shopping; Top Items: Furniture, Clothing, Grocery Augmented reality got a major boost from the wildly popular Pokemon Go and … Read the whole story
According to a Google Trends report, the second top trending search term during last night's debate in Las Vegas was "bigly." The third most … Read the whole story
ORLANDO -- Characterizing marketers' business results as "sluggish" and "negative," Association of National Advertisers President and CEO Bob Liodice kicked off the association's annual … Read the whole story
In the months since media-buying "transparency" has become a flashpoint between advertisers and agencies, half of all clients say there has been no communication … Read the whole story
Arthur Fullerton joins Big Spaceship as its first Chief Technology Officer and Mary Lou Bunn takes on the role of SVP, Marketing. The appointments, … Read the whole story
