Search & Performance Marketing Daily
Friday, October 21, 2016
  • Bing, Search Find Growth Under CEO Nadella's Guidance

    Despite a slow and difficult climb for Microsoft, its search engine Bing grew advertising revenue -- excluding traffic acquisition costs -- by 9% during ... Read the whole story

  • IgnitionOne Puts Focus On Machine Learning, Data Science

    Perhaps that's one reason for the realignment that shows up in the quarterly digital marketing report IgnitionOne publishes each quarter. Search spend continues to ... Read the whole story

  • Post-Olympic Hangover, Top Ad Spenders Decline In September

    The U.S. advertising marketplace grew only modestly in September -- which nonetheless signals a healthy expansion, considering that it is posting off an August ... Read the whole story

  • Gmail Rendering: Don't Abandon Fluid Hybrid Yet

    Gmail has begun to implement support for responsive design for some clients, but it's in the midst of the transition and the rollout is ... Read the whole story

  • Building Brand Trust In An Age Of Mistrust

    Older consumers are disproportionately skeptical of marketing, believing that marketers either don't understand them or ignore them altogether. A recent study indicated that fewer ... Read the whole story

  • What's New For Holiday 2016

    It's that time again when brands are looking for the silver bullet that will drive holiday sales and help them meet their goals for ... Read the whole story

  • Redefining And Connecting With Caregivers

    Finding out that someone you love has been diagnosed with an illness is news that no one wants to receive. It is a moment ... Read the whole story

  • FTC Urged To Crack Down On 'Influencer Marketing' Aimed At Kids

    Campaign for a Commercial-Free Childhood and other groups tell the FTC that some forms of digital ads, including "influencer marketing," are inherently deceptive when ... Read the whole story