SearchBlog
Sometimes markets change consumer behavior and other times companies push that behavior to the market. Think about when Apple dropped the floppy disc and how it shifted the whole industry … Read the whole story
Some Yahoo employees knew as far back as 2014 about a massive data breach that exposed the personal information of up to 500,000 account … Read the whole story
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After 40 years of relentless advertising and a variety of slogans and creative advertising campaigns, data tells marketers that the differences between Coke and … Read the whole story
Adobe said it would acquire TubeMogul, Inc. in a deal valued at nearly $540 million net of debt and cash. The news comes just … Read the whole story
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A key component to appearing in local packs in Google's search results is optimizing your Google My Business Listing. But many underestimate the role … Read the whole story
Ad-tech company Criteo said it has completed its deal to acquire HookLogic, whose platform is used by customers to reach in-market shoppers, drive traffic … Read the whole story
A Trump presidency has mixed ramifications for the advertising industry, according to a member bulletin published by the 4As today. On the plus side, … Read the whole story
AT&T is urging an appellate court to let stand a decision dismissing the FTC's complaint over mobile data throttling. Read the whole story
LinkedIn unveiled Sponsored InMail on Wednesday, a self-service marketing solution that helps digital marketers engage with target audiences on LinkedIn with personalized messages that … Read the whole story
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Hoping to get consumers' attention? Good luck. More or less, that's the conclusion of some fresh findings from Google. Among other challenges, consumers are … Read the whole story
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Artificial intelligence and its machine learning branch, in particular, are still rapidly ascending the steep slope of Gartner's infamous Hype Cycle. AI/ML promises to … Read the whole story
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No one will confuse me with Brian Wieser or Peter Stabler, but I can pick successful digital media companies because I live in this … Read the whole story
