SearchBlog
by Laurie Sullivan, Staff Writer
Messaging creates a new form of search advertising simply by returning information based on chatbot queries. Last week at the Bing Ads Next event, Microsoft demonstrated how companies like airline … Read the whole story
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by Laurie Sullivan
Google on Monday announced the addition of video to Native Ads in DoubleClick and Dynamic Ad Insertions to video on demand. The company also … Read the whole story
by Laurie Sullivan
Search marketers are up against some difficult times as they try to optimize content and catch the eye of consumers querying just about everything … Read the whole story
by Joe Mandese
In what it described as a simplification of its management structure in the U.S. and Canada, GroupM promoted long-time research chief Lyle Schwartz to … Read the whole story
COMMENTARY
by Gavin O'Malley, Staff Writer
Encouraging developers to build more bots, Facebook is offering them free analytics, and an open invitation to join its FbStart program. Read the whole story