SearchBlog
by Laurie Sullivan, Staff Writer
Google and Amazon use ambient voice signals before wake words to determine what to serve searchers. Signals like these will help Amazon, which plans to release a screen with Echo … Read the whole story
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by Laurie Sullivan
Location-based advertising and marketing will increase mobile investments in 2017 by a compounded annual growth rate of 15.6% for mobile search, but marketers still … Read the whole story
COMMENTARY
by Gavin O'Malley, Staff Writer
From the gas station to the mall to the restaurant, expect holiday shoppers to use their phones throughout their entire "purchase journey" this year. … Read the whole story
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by Laurie Sullivan
Microsoft has plans to release an application called Home Hub in Windows 10 in software updates in late 2017 and early 2018, according to … Read the whole story
COMMENTARY
by David Baker, Op-Ed Contributor
People-based marketing (PBM) is likely one of the buzziest buzz words in the ad-tech space right now. Though it's actually been around for years, … Read the whole story
by Laurie Sullivan
Google is using its expertise in location-based ad targeting to build out a personal safety mobile app that allows users to share their location … Read the whole story
COMMENTARY
by Susan Frech, Columnist
There's no question the path to purchase is nonlinear, especially for moms. Moms seamlessly zigzag through various channels and media all the way to … Read the whole story
by Larissa Faw, Steve McClellan
The moderate gains predicted for 2017 are not surprising for a year lacking big sports events like the Olympics or the U.S. political elections. … Read the whole story
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by Wendy Davis
A locksmith owner who previously attempted to sue Google over its search results now alleges in a new lawsuit that Google, Yahoo and Microsoft's … Read the whole story
by Larissa Faw
Well, at least content they find 'compelling,' according to a new Accenture Interactive survey of more than 1.000 consumers. Almost half of those polled … Read the whole story