SearchBlog
by Laurie Sullivan, Staff Writer
Google and Microsoft are building artificial intelligence into their respective ad-creation tools and serving technologies that can tweak algorithms without human intervention in order to get at the
core of … Read the whole story
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by Laurie Sullivan
Some 70% of marketers will spend more on marketing in 2017, with 67% saying they will spend up to 75%. Some 19% said they … Read the whole story
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by Laurie Sullivan
Alphabet Chairman Eric Schmidt signed an agreement with the Cuban government Monday that will grant users on the island quicker access to branded content … Read the whole story
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by Laurie Sullivan
mParticle has developed a technology that allows marketers to pull customer data from all cloud services to integrate into campaigns. Read the whole story
by Jess Nelson
Online shoppers are 68% more likely to open a retailer's email during the holiday season than at any other time of year, according to … Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
It's easy to be turned by the new kid on the block, but marketers have to remember an email list is their own, while … Read the whole story