SearchBlog
by Laurie Sullivan, Staff Writer
Only 31% of marketers say they optimize the search channel to enhance the customer experience, according to a survey published this week that suggests companies will put experience at the … Read the whole story
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by Laurie Sullivan
Imagine a virtual world that lives on. Google's partnership with Improbable, an Andreessen Horowitz London-backed startup, could make that a reality through a platform … Read the whole story
COMMENTARY
by Aaron Baar, Staff Writer
Some tips to make search work to reach consumers who are still heading out or online to complete their gift lists. Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
"It's plain common sense that one country should not have the right to impose its rules on the citizens of another," global privacy counsel … Read the whole story
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by Laurie Sullivan
Some 43% of marketers say it is difficult to aggregate and centralize data in order to gain a clear view of the customer. Forty-four … Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
As newspapers look to digital for growth, can they really complain about people discovering their articles through Google and Facebook -- exactly as they … Read the whole story
by Larissa Faw
A new study from DigitasLBi has found that only 22% of Americans have heard of chatbots. But a little over a third say they're … Read the whole story
COMMENTARY
by Rajeev Dutt, Op-Ed Contributor
The growing affordability, accessibility, deep analytical capabilities and cognitive learning functionality of AI give media professionals new ways to analyze content, identify patterns in … Read the whole story