SearchBlog
Messaging creates a new form of search advertising by returning information based on chatbot queries. At the Nov. 11 Bing Ads Next event, Microsoft demonstrated how companies like Delta Airlines … Read the whole story
Emerging technologies such as augmented and virtual reality and voice-activated search, as well as ways to use the data, could send marketers back to … Read the whole story
COMMENTARYRight on the heels of information that police are seeking past voice data thought to be recorded on Amazon's Echo, comes word from the … Read the whole story
The supply of consumer attention to digital media crashed to a seasonal low on Christmas Eve and Christmas Day, but showed some spikes -- … Read the whole story
- COMMENTARY
Recently a media buyer asked me, in the course of a presentation, whether certain insights were modeled. It's a good question, sort of. When … Read the whole story
Digital content in North America will feature more visual storytelling, experimental technology and programmatic advertising next year, as well as fewer words on smaller … Read the whole story
While the use of ad blockers has been reaching a critical mass for years, no supplier has become more associated with the phenomenon on … Read the whole story
What's the relationship between artificial intelligence (AI) and programmatic media? For one thing, AI can analyze the complexity of programmatic media buying in a … Read the whole story
- COMMENTARY
Sales and public perception of virtual reality headsets have room to grow, with low levels of awareness among U.S. households, and lower-than-expected sales. A … Read the whole story
What types of mobile gifts were people unwrapping, this holiday season? Well, 44% of new phone and tablet activations were Apple devices. With only … Read the whole story
- COMMENTARY
The big new thing often starts out being dismissed as a toy. Facebook, Snapchat, virtual reality, bots, emoji, messaging -- what marketer took them … Read the whole story
- COMMENTARY
Video Blocks, which offers members like ad agencies, content producers and everyday people a wide array of low-cost video clips, charted what they want … Read the whole story
