SearchBlog
Optimizing search campaigns for Valentine's Day, which arrives in a little more than two weeks, seems pretty straightforward -- until you remember that this year, the special day set aside … Read the whole story
Microsoft and Alphabet reported fourth-quarter revenue Thursday. Both companies experienced an uptick in revenue from search during the final quarter in 2016. Read the whole story
- COMMENTARY
In 2017, more companies will clean up their CRM databases to verify contact lists, and there will be a significant uptick in the use … Read the whole story
Yahoo teamed up with Pizza Hut to launch a new digital game on Yahoo Sports -- just in time for Super Bowl LI. A … Read the whole story
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The ANA, IAB and other industry groups are asking lawmakers to overturn "onerous and unnecessary" broadband privacy rules that prohibit Internet service providers from … Read the whole story
Signpost has integrated its artificial intelligence technology with Facebook, allowing Mia to pick up where advertising leaves off. Read the whole story
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Along with the continued strength of YouTube, Alphabet on Thursday credited mobile search with driving fourth-quarter revenue. Yet analysts are not sure mobile search … Read the whole story
Brands that embrace simplicity tend to enjoy increased revenue, valuation, brand advocacy and employee engagement, according to Siegel+Gale. Read the whole story
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Enhanced targeting capabilities are driving accelerated investment by national marketers in local media, according to BIA/Kelsey analysts' local marketing and media predictions for 2017. Read the whole story
As part of the initiative Martha Stewart was recruited for an integration that uses her Facebook Live channel to promote Borden Cheese. In the … Read the whole story
- COMMENTARY
The organization has a short-term "sales culture." Almost everything marketing does is oriented toward creating a lead. You know there are larger system/infrastructure issues … Read the whole story
LinkedIn lost money in its first quarter as a member of the Microsoft family but overall Q2 2017 looked good with its Azure cloud … Read the whole story
