SearchBlog
by Laurie Sullivan, Staff Writer
In the age of digital data, where intent signals come from all sorts of activities from mobile devices, one designer clothing brand has cozied up to Google in an effort … Read the whole story
by Laurie Sullivan
A Google Maps feature released Monday that allows users to dog-ear or save places they want to visit in the future could give marketers … Read the whole story
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by Laurie Sullivan
Google sent the warnings out of "an abundance of caution," reports one media publication -- but they do not necessarily mean the accounts were … Read the whole story
COMMENTARY
by Blair Matsuura, Op-Ed Contributor
For around the past five years, the advertising industry has slowly moved from a desktop to a mobile-first world. As of 2016, two-thirds of … Read the whole story
by Chase Martin
Smartphones aren't the only devices needed to enable virtual reality experiences now, with Google bringing 360-degree content to standard Web browsers. The latest version … Read the whole story
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by Wayne Friedman
Earned media is defined as press interviews and appearances on all media, including TV, radio, online and print publications. The topic of fake news … Read the whole story
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by Tobi Elkin
Content advertising is projected to grow into a $50 billion market by 2021 -- up from $12.8 billion in 2016, according to projections from … Read the whole story
COMMENTARY
by Ray Schultz, Columnist
Eight email rules that were made to be broken. There's only one problem: Will consumers respond anyway? Read the whole story
by Wendy Davis
Rep. Marsha Blackburn, a longtime critic of net neutrality regulations, said she believes lawmakers can rescind the FCC's new broadband privacy rules. Read the whole story
COMMENTARY
by Gavin O'Malley, Staff Writer
The "m" in m-commerce doesn't stand for massive. Yet, judging by the sharp growth in mobile shopping, it seems a suitable substitute. In the … Read the whole story