Google on Thursday added the ability to buy products from its Home Internet-connected device. The service links directly from Google Assistant -- which supports … Read the whole story

Sophisticated search engine algorithms from Bing and Google look for "precise" answers to queries, and brands just don't deliver the content. Read the whole story

Despite the abundance of data, marketers still struggle with identifying similar types of interests that consumers with emotional and lighthearted preferences have. Read the whole story

There's a lot of talk that companies need to prepare for a world where voice is the primary -- or the only -- way … Read the whole story

Ad requests containing location data are booming, new research suggests. From 2015 to 2016, such requests rose 170%, according to mobile ad exchange Inneractive, … Read the whole story

"This lets Ghostery be inside a parent company that is 100% focused on business-to-consumer," Evidon CEO Scott Meyer says. Read the whole story

B2B marketers chose lead quality over quantity. This year's survey solidifies the trend with a 26% YoY increase in marketers choosing "deliver quality leads" … Read the whole story

Republican Senator Jeff Flake, who opposes the Federal Communications Commission's broadband privacy rules, reportedly says he's readying a resolution to rescind them. Read the whole story