Similar to Facebook Memories, images that the site strings together to tell a story, marketers can leverage the analytics to determine the types of Moments that are performing well and … Read the whole story
Search engine optimization company The Hoth has been selling links in articles by contributed writers posted on a variety of publisher sites such as … Read the whole story
The appointment of Spencer Scott as its first head of media platform puts a focus on the company's media operations strategy and product development … Read the whole story
Sen. Jeff Flake (R-Arizona) says his bill marks the "first step toward restoring the FTC's light-touch, consumer-friendly approach." Read the whole story
A good proportion of the people who use ad blocking software do it for practical reasons - for example, device speed - and are … Read the whole story
I participated in a roundtable conversation on AI last week, which helped me broaden my view into how the technology can be used in … Read the whole story
Content discovery platform Taboola launched a tool to enable mobile app advertisers to track and optimize mobile app installs and in-app engagement. The goal … Read the whole story
John Bernbach -- son of DDB co-founder Bill Bernbach and a long-time ad executive himself -- has been appointed chairman of Ai Media Group, … Read the whole story
By 2021, U.S. annual mobile ad spending will reach $72 billion, according to a forecast from BIA/Kelsey. That's up from $33 billion last year, … Read the whole story
Let's be honest, there are still a lot of full-service and media agencies, of all sizes, which are more focused on entering and winning … Read the whole story