SearchBlog
by Laurie Sullivan, Staff Writer
Microsoft's Playable Ads mobile ad unit, previewed last week, lets mobile users interact with ads and apps without the need to leave the application they are in. The new ad … Read the whole story
by Laurie Sullivan
Yahoo board member Thomas McInerney, the former CFO of IAC/InterActive Corp.,who joined the company in 2012, will serve as CEO Read the whole story
by Laurie Sullivan
eBay is preparing to introduce a variety of product pages and ad units to help brands drive sales across the marketplace, with a team … Read the whole story
by Joe Mandese
Merkle, a leading data and technology-driven marketing agency that was acquired by Dentsu Aegis Network last year, has tapped a highly regarded media strategist … Read the whole story
by Tanya Gazdik
Shoppers are searching for different information at different points in the buying process. Generic terms peak at the beginning, while financing is more important … Read the whole story
COMMENTARY
by Maarten Albarda, Featured Contributor
If your inbox is anything like mine, every week it gets flooded with many, many white papers from a wide variety of companies. Some … Read the whole story
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by James Gagliardi
The Internet of Things is ushering in a new form of ecommerce, with new rules and new challenges for companies. One of the key … Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
WPP boss Sir Martin Sorrell wrote over the weekend that more brands should be getting behind newspapers and print. Does he mean it, or … Read the whole story
COMMENTARY
by Ben Hale, Columnist
With the explosion of online shopping and click-and-collect programs in recent years, some in the industry may worry the grocery store of tomorrow won't … Read the whole story
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by Wendy Davis
"We think this is one of the worst rules that has been put forward in some time," ANA executive vice president Dan Jaffe says. … Read the whole story