One of the top three biggest fears that sellers have is that Amazon will compete with them for sales. Some 52% are fearful of Amazon taking away their selling privileges, … Read the whole story
Mobile click share continued to grow in Q1, representing 59% of all paid-search traffic, as advertisers followed consumers' preference to search on mobile devices. … Read the whole story
The new features rolling out this week include an online inventory update feed that lets marketers send Bing prices and availability updates in real-time. Read the whole story
Google has added programmatic features to traditional TV buying in DoubleClick Bid Manager -- taking the first step to allow advertisers and agencies to … Read the whole story
There's a new wave of augmented reality coming and it's going to be riding inside mobile apps. For many years, augmented reality has been … Read the whole story
While the current system may be fine for high-volume, direct-response advertisers, it just doesn't work for brands. Read the whole story
Shoppers view the items and can immediately find them on the shelves to purchase. It is designed to be a fun treasure hunt mixing … Read the whole story