SearchBlog
by Laurie Sullivan, Staff Writer
At last week's MediaPost Search Insider Summit, a panel of search experts took the concept of the Halo Effect in-house to view it through the eyes of search marketers and … Read the whole story
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by Laurie Sullivan
The report analyzes success and failure by vertical and provides advice on key search strategies in each sector that can increase market share. Read the whole story
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by Laurie Sullivan
The main purpose of the Marchex Speech Analytics platform that recently launched is to analyze a variety of interactions such as lost opportunities, calls … Read the whole story
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by Laurie Sullivan
The announcement was made with beta customers Fiat Chrysler Automobiles, John Deere, and GameStop. Read the whole story
COMMENTARY
by Gavin O'Malley, Staff Writer
It's the end of era. Yes, for the first time ever, Android has bested Microsoft Windows as the world's most popular operating system, according … Read the whole story
by Larissa Faw
Rosen is tasked with helping to expand the agency's offering, manage its data-driven tools and oversee social media activities. It's the second senior executive … Read the whole story
COMMENTARY
by Bob Garfield, Featured Columnist
Dude, I have a bot -- a digital slave who answers questions, directs inquiries and offers all kinds of really useful information about me. Read the whole story
COMMENTARY
by Herve Brunet, Op-Ed Contributor
Despite its technical innovations, header bidding did not achieve its goal as a single solution that centralizes demand and promotes buyer competition. If header … Read the whole story
by Larissa Faw
Based in San Francisco, Oscar Garza has been elevated to global director of media activation while New York-based Brian Krick has been appointed global … Read the whole story