SearchBlog
by Laurie Sullivan, Staff Writer
Forrester analysts estimate 37% of all new tech project spending will be related to the CMO, including marketing automation software, marketing data analytics, mobile apps, and related consulting and
staff … Read the whole story
by Laurie Sullivan
Google will partner with Audi and Volvo to build Android into their next generation of car infotainment systems. Consumers will gain access to Android … Read the whole story
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by Laurie Sullivan
Google will enforce new ad policies by removing ads on its AdSense network and DoubleClick ad exchange when publishers violate the rules. The good … Read the whole story
COMMENTARY
by Marcus Tober, Op-Ed Contributor
For marketers, negative references serve as a reminder of why it's important to have an active plan to manage a company's online reputation in … Read the whole story
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by Tobi Elkin
Content discovery platform Outbrain launched Outbrain Lookalike Audiences, which aims to help marketers engage with prospective customers that "look similar" to existing customers or … Read the whole story
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by Steve McClellan
In the Americas, organic growth lagged at 0.6%, but that was an improvement from the year-ago period of a 2% decline in organic gross … Read the whole story
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by Thom Forbes
Chief Uber-rival Lyft and Google-parent Alphabet Inc.'s autonomous-driving unit Waymo last night announced that they will be working together to make self-driving technology mainstream, … Read the whole story