Performance Marketing Insider
by Laurie Sullivan, Staff Writer
Two years in the making, pieces of the technology are live today, but BrightEdge expects to formally launch the visual parsing piece of the platform during the third quarter in … Read the whole story
by Laurie Sullivan
Investments in search will rise during the next 12 to 18 months. Marketers will see an increase in competitive bidding that will raise the … Read the whole story
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by Laurie Sullivan
Kantar Media on Monday said it has integrated unique U.S. mobile-search advertising trending data across its AdGooroo search platform, and plans to expand the … Read the whole story
by Laurie Sullivan
It no longer seems farfetched to envision a world where product search on Amazon is as popular as product search on Google, as Jeff … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Since there's no better way to gain insights than from data in apps running live, Sweety High, a media company focused on reaching Gen-Z … Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
Voice search is mobile search -- and that means content and location are the key to the only spot that matters -- position number … Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
No more scanning of Gmail emails -- and about time too. Google shouldn't have -- and didn't need to -- spy on its users. Read the whole story
by Chase Martin
Virtual reality experiences may be shifting from mobile-based platforms to higher-end systems. That is one of the shifts compared to last year indicated in … Read the whole story
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by Wayne Friedman
Blockchain technology can increase advertising transparency and improve data security, as well as streamline the digital advertising supply chain. This is something media agencies … Read the whole story
by Sara Guaglione
The launch of the app was inspired by Culture Trip's success on social media. Within the last six months, the company has experienced triple-digit … Read the whole story