The idea is to make it easy for anyone within an organization to have access to the "what" and "why" in analytics data, freeing … Read the whole story

The duo will build autonomous vehicles based on Baidu's open-source platform, Apollo, and Microsoft Azure, which will support cloud services outside of China. Read the whole story

As "The Telegraph" pulls out of Arena, it's likely sharing data was a stretch for UK publishers taking on the tech giants' duopoly. Read the whole story

In a deal valued at $145 million, ad technology firm Sizmek this morning announced a definitive agreement to acquire programmatic media-buying platform Rocket Fuel. … Read the whole story

Talk about cognitive dissonance. First, Mediapost's Jack Loechner writes about a Forrester Report, "The End of Advertising as We Know It," which was published … Read the whole story