Performance Marketing Insider
by Laurie Sullivan, Staff Writer
From search and Gmail to AdWords, AdSense, DoubleClick and Analytics, Google says it will comply with the General Data Protection Regulation across all services provided in Europe. The new privacy … Read the whole story
by Laurie Sullivan
The Bing Ads platform will remove non-performing keywords and/or ads that have shown no performance during an undefined "significant" length of time. Campaigns showing … Read the whole story
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by Laurie Sullivan
Google has fired the senior software engineer who penned an internal memo disagreeing with the company's diversity policies. He had been working as a … Read the whole story
by Laurie Sullivan
The taxman cometh for Amazon sellers, many of whom advertise across the marketplace, in a variety of states. One company leading a grassroots movement … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
The marketing world may soon get some new guidance on what they should be doing with artificial intelligence. A working group focusing on artificial … Read the whole story
COMMENTARY
by Dimitry Ioffe, Columnist
As new platforms go, voice is making itself heard. Loudly. Voice-enabled units are projected to be in 45 million homes by end of 2017. … Read the whole story
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by Tobi Elkin
In a blog post on Tuesday, Facebook announced it will stop charging advertisers in its Facebook Audience Network (FAN) if someone clicks on a … Read the whole story