Search & Performance Insider
Would a movable carousel enable Google to add more callouts or sitelinks beneath mobile ads? Google's sentence-compression algorithm could automatically populate the space with 10 callouts or sitelinks. Read the whole story
A breakdown of searches on major web properties found Google's core search grew in market share from 58.84% in October 2016 to 64.8% in … Read the whole story
In a collaborative effort to further the use of blockchain technology, Microsoft and Intel announced Thursday the development of the Coco Framework, which the … Read the whole story
Pinners who actively engaged with an advertiser's content on the pin-based social network had a 40% larger shopping cart at checkout, according to analysis … Read the whole story
In recognition of the shift from data- to "people-based" targeting/marketing, MediaPost is launching the "People-Based Marketing Awards." These are editorially derived awards, selected by … Read the whole story
- COMMENTARY
Most people shopped as much online as they did in a physical store location. While some people only shopped online or in-store once every … Read the whole story
Nature's Way, the vitamin and supplement company, has selected Publicis Groupe's Spark Foundry for U.S. media duties after a review, the agency confirmed Wednesday. Read the whole story
