The new Google business unit will be required to bid against rivals for ads that serve up on its search engine. Read the whole story

A report released during Advertising Week analyzes the impact of digital advertising experiences on consumer perceptions and purchase intent, and calls into question the … Read the whole story

Juniper expects invalid traffic from fraudsters to become the biggest threat to advertising budgets during the next five years, with the loss from ad … Read the whole story

Reversing the net neutrality rules will allow broadband providers to "rip the soul out of the Internet," a broad consortium of international groups says … Read the whole story

Cyber Monday will be the busiest in history-- and email will be widely used for research, Salesforce reports. Read the whole story