Search & Performance Marketing Daily
Friday, November 17, 2017
  • Meet Chatbase, Google's Answer To Analyzing Chatbots

    Google has opened Chatbase to all developers, offering a free analytics cloud service that analyzes and optimizes any type of chatbot program, from Facebook ... Read the whole story

  • YouTube's Broken Targeting Tool Threatens Brand Safety

    Brand safety remains top of mind for marketers and their agency partners since the spring, when Verizon and P&G pulled their advertising on YouTube ... Read the whole story

  • Report: Header Bidding Is Thriving

    Mobile continued to drive header bidding growth, with a 252% year-over-year improvement in mobile web impressions; header bidder through desktops grew 214% year-over-year. Read the whole story

  • MediaPost 'All Stars' Unveiled

    MediaPost has inducted nine executives into its annual "All Stars," including: Chris Hollander, Panera; Jonathan Mildenhall, (formerly) Airbnb; Laurent Potdevin, Lululemon; Michael Epstein, Carat; ... Read the whole story