How does a marketplace justify offering ongoing sales, even after Thanksgiving Day and Christmas? Invent a holiday. That's exactly what Amazon did to keep Prime members buying. The need to … Read the whole story
The headline in the CNBC article reads "competitors," but in reality, some of these companies are partners or dependent on Google's platform. Companies like … Read the whole story
A new blockchain-based technology created by the company NKOR will support intellectual property rights, allowing creators to register and protect their content. The company … Read the whole story
Google says it will continue to allow websites to opt out of appearing in specific verticals, like Google Shopping, even after the FTC settlement … Read the whole story
Programmatic media-buying may be associated most with digital media channels such as display, search and social, but the reality is it is transforming the … Read the whole story