Performance Marketing Insider
by Laurie Sullivan, Staff Writer
The most-viewed ad based on Super Bowl game-day data from Google and YouTube goes to the Alexa Loses Her Voice-Amazon Super Bowl LII Commercial. Hey Google, what do you think … Read the whole story
by Laurie Sullivan
Avocados From Mexico returned for a second straight year and this time took the No. 1 spot in Merkle's Digital Bowl analyzing Super Bowl … Read the whole story
by Sara Guaglione
Chrome will block ads such as autoplaying in-line video ads with sound -- the ones that appear between two paragraphs in an article on … Read the whole story
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by Laurie Sullivan
Amobee analysts looked at the celebrities generating the most tweets around Super Bowl ads the day after the game to evaluate the performance of … Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
The results are in -- and the duopoly of Facebook and Google is way ahead because they simply outperform the rest. Read the whole story
by Chuck Martin
Entertainment devices are appearing as the most desired type of smart home product, according to a new study. Devices such as wireless speakers and … Read the whole story
COMMENTARY
by Andy Evans, Op-Ed Contributor
To combat ad fraud we need to look at the entire ecosystem -- ads.txt is not enough on its own. Read the whole story
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by Wendy Davis
The FTC has fined online talent search company Explore Talent $235,000 for allegedly violating children's privacy laws. Read the whole story