Performance Marketing Insider
by Laurie Sullivan, Staff Writer
A Harvard study suggests that data from digital platforms has the potential to improve the way people understand how neighborhoods change in close to real-time. Read the whole story
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by Laurie Sullivan
Publishers gained an automated ad unit from Google, which it calls "Auto" ads, on Wednesday. The technology serving the ad automatically optimizes the placement … Read the whole story
by Laurie Sullivan
Search and purchase insights released Wednesday show an interesting trend in consumer behavior, with a 24.91% increase in overall online purchases between Jan. 25 … Read the whole story
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by Gavin O'Malley
To add the stickers, users can simply tap a Sticker icon, and then search for the image that best depicts the mood or message … Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
Everyone keeps trying to cut ad-blocking millennials a break -- but the figures speak for themselves. Read the whole story
COMMENTARY
by Todd Copilevitz, Op-Ed Contributor
The internet has become an overweight couch potato, more content snacking on a buffet of advertiser dollars than building bold, new opportunities. Read the whole story