Performance Marketing Insider
The Forrester report suggests retail brands will invest 55% more in online marketing and advertising by 2023 and less in traditional search channels as more consumers head toward Amazon and … Read the whole story
A report released Thursday to celebrate women on International Women's Day highlights ways for brands to target this powerhouse generation by identifying the types … Read the whole story
Cross-device identity company Drawbridge confirmed it will exit its advertising business in countries connected to the European Union in response to the General Data … Read the whole story
- COMMENTARY
With the development of speech technology, VXML and voice applications, talking with computers became more feasible, making Sun Microsystem's Bill Joy's "Weird Web" theory … Read the whole story
- COMMENTARY
Blockchain might seem like the sort of faux-fabulous technology that will go down in history with Segway and MapQuest. But it's technically elegant., new, … Read the whole story
Consulting firm Munvo has created a personalization practice using Evergage's capabilities. Read the whole story
A set of virtual reality experiences is planned for launch at South by Southwest (SXSW). HTC Vive and Ready Player One are introducing eight … Read the whole story
- COMMENTARY
With the EU's General Data Protection Regulation (GDPR) going into effect on May 25, many organizations are coming to the realization that the time … Read the whole story
