Search & Performance Insider
Some 23% of consumers ages 25 to 34 who were surveyed by CPC Strategy prefer to search and shop on a mobile phone, and 27% like to shop via Amazon … Read the whole story
The startup uses blockchain technology to create direct, secure and transparent connections between content creators, publishers and consumers to foster an "incentive-based content ecosystem" … Read the whole story
Oath on Wednesday became one of the first major advertising companies to provide guidance and details on how it will comply with Europe's privacy … Read the whole story
For starters, YouTube plans to elevate authoritative news sources and de-emphasize channels deemed to be less credible. While Google is planning a broader effort … Read the whole story
COMMENTARYMany consumers using digital voice assistants want brands to help them improve their knowledge or help organize their daily lives. Read the whole story
- COMMENTARY
However, we are starting to see the beginnings of how the technology can benefit marketing campaigns. Read the whole story
