Performance Marketing Insider
Google and brands jumped on board April Fool's Day to share some fake news and foolery. Location and cryptocurrency remained a major theme, along with machine learning and artificial intelligence. Read the whole story
Google will no longer accept extensions that mine cryptocurrency in the Chrome Web Store as of Monday and will remove all extensions that contain … Read the whole story
Some 55% of consumers participating in a survey released Monday said they give brands only one chance for a mistake before moving on. Millennials … Read the whole story
TrueView for reach combines elements of TrueView in-stream ads -- which are typically 30 seconds or longer and allow users to skip the ad … Read the whole story
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Some 76% of participants of a recent survey remember seeing an online car ad in the past year, with 81% of male respondents more … Read the whole story
- COMMENTARY
If I had received Wall Street analyst Brian Wieser's most recent note to investors a day earlier, I would have thought it was an … Read the whole story
Banks have been found liable for aiding terrorists, but "there is not a single case in which social media providers have been held responsible," … Read the whole story
The data "suggests that the major sites with network abilities and scale in breaking news events are likely to continue to perform well on … Read the whole story
COMMENTARYRecently, "Research Intelligencer" approached PQ Media with the following question: How much of total consumer media usage is spent solely with advertising? This is … Read the whole story
